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Copywriting

An experienced journalist will put the facts, the flavour, and the force behind your marketing collaterals. Your materials (websites, press kits, direct mailers, e-blasts, social media messages, blogs, promotional pieces and more) will be written in a personalized and expert style that will attract industry professionals, consumers, and the media.

By creating online and offline materials that tell your story and sell who you are as a business leader, what you do and why you lead the pack with your product or service, you gain more exposure and more business. 

Media Training

A good reputation in the marketplace instantly attracts the media. What you say, how you say it and when you say it is important for the success of your business. By polishing your image, verbal and non-verbal communications skills, key company messages and rapport with the media, you become equipped for the spotlight and stardom in the industry. The media loves business leaders who are experts in their field!

You will receive theoretical and on-camera training, a DVD copy of your practice sessions, a well-crafted company key message document, and a full critique and recommendations report. And the coaching is ongoing!

Video Production

An experienced TV producer/reporter will produce your videos keeping the viewer, the consumer and the industry in mind. That alone is tough to do if you haven’t been behind-the-scenes in TV studios and on-location, in production houses, editing suites and audio booths, and on TV!

You can choose to have short, impactful videos or longer video formats produced for online or offline usage:

  • online video inserts/bios
  • instructional videos
  • corporate videos
  • promotional videos
  • commercials

 



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